Computer Services

Slash mailing costs and boost your response rates with smart technology.

Direct response is a numbers game. You want to increase the performance of your database and lower your mailing costs. At LACY & PAR, we use the most advanced technology to manage, clean and verify your database. Plus we cut through the confusion and jargon of postal regulations with sophisticated software tools to save you up to 25% of your total mailing cost.

Data entry
Setup and maintain customer databases
Database analysis and reporting
List maintenance - additions, corrections, deletions
Electronic database merges and duplicate elimination
Disk conversions, imports and exports
Barcoding, presort, and carrier route addressing
CASS certification
NCOA processing
Postal documentation
Custom services
Mail merges
Scan signatures
Email, disk, mag tape, zip, jaz, BBS and other mediums accepted

"Direct mail is a highly visible medium. Yet it's what you DON'T SEE that determines your success — the database and the postage. Through the sophisticated use of advanced technology we assure you of the highest deliverability rate at the lowest cost. And that enables your database to perform its best for you.
That's the LACY & PAR difference."

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